Continuing from 2013, Alma has regularly worked with Jeremy Clyde to produce additional albums for the Bottom Drawer Sessions project. As the project scope has grown, Alma has undertaken further work to keep the designs consistent over eight years of physical production.
Alma has sourced, designed, and overseen production of other soft goods such as post-cards, stickers, tote bags.
Alma developed fictitious business GreenrThings as an exercise in creating branding and marketing materials. The business website features a blog and sample informational materials. Additional marketing and packaging materials will be featured here and on the GreenrThings website.
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This final video which preceded the release of All Good Things includes the full track listing for the three CD set. Of the 76 tracks, only six were previously heard, and even then those were heard on TV appearances, and radio commercials.
The video also features the disc art, which Alma designed to be reminiscent of what labels Chad and Jeremy were signed to during the eras present on each disc.
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After the announcement of the All Good Things Book and CD set, many people were eager to hear more about it. Since I was eager to share more details, I made this video to further promote it.
As a note, at this point during the production process, we had not decided to increase the run of the book from 100 to 300.
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After Chad and Jeremy decided to compile and release their anthology, Alma designed all of the visuals for the project (more details in the post specifically related to the product’s release). In advance, the following video was released to promote the book and three CD set. The following video was made within After Effects.
As a note, this was a second version of the video as the number of books to be produced was increased to 300 from 100 due to popular demand.
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In March and April 2016, Alma completed a poster which included all of the dates for the Chad and Jeremy tour. She used skills she had developed from her recent Adobe Education Exchange course on InDesign CC.
In the design, many graphical elements were re-worked. The logotype for the group was made in to a more rectangular shape using Illustrator. Several photos were reviewed and adjusted in Photoshop and elements which were adjusted for this poster are going to be incorporated in upcoming marketing materials.
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There is nothing quite like using design to call back the days gone by. Alma used Adobe Photohop to clean up image files and Adobe Illustrator to build this retro promotion. Her goal was to create a graphic which highlighted the era of the albums and harmonized with the colors of the concert photo.
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Alma’s always animated…but now she takes it literally! Learn about some of Alma’s skills and passions in this short video, made by Alma using Adobe Illustrator, AfterEffects, and Audition. Visit alma.lilmarauder.com to see her complete CV and Portfolio.
-10-101The Bottom Drawer Sessions album is clean and organic, featuring handwriting throughout and a hand-drawn chest of drawers. Alma hoped the album would be reminiscent of a diary living with the rest of the miscellanea in the bottom drawer.
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Bottom Drawer Sessions No 1
Jeremy Clyde, who Alma does ongoing work with in the context of Chad and Jeremy, approached her in February of 2014 to work collaboratively on the graphic design of his solo album project. After a few rounds of conceptual art based on the name he’d chosen, The Bottom Drawer Sessions, Alma created a simple line art sketch. That sketch became the cornerstone of the entire graphics and marketing package, including album art.
Given the scope of the music project – Jeremy is simultaneously creating in-studio music videos and producing album tracks – Alma began to construct a robust and modern website, capitalizing on responsive design in HTML5 and CSS3 and providing a more immersive experience.
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